#BS: Co-Author. That’s me…!?
I did the thing and handed my LinkedIn over to the AI overlords 😂
JK, as someone who taps AI for my grunt work, I find this Coauthor wrap-up fascinating. Here’s why:
1⟹ Ever flip through Facebook memories and see an old post that makes you think, “Wow, that’s an unexpected take from 20-something-year-old me”? This feels like that. Some of the ideas are interesting, some deductions are way off and sometimes inaccurate, and some of the language made me scratch my head. It does sound like me quite a bit though (I'm never beating the em dash allegations!). But it doesn’t quite feel like me...plopping it smack in the middle of my own personal uncanny valley. Still, having this prism show me how my page may be interpreted is intriguing.
2⟹ It’s such intelligent marketing. It’s user-generated content, disseminated for free, with live demoing to the target audience. Smart stuff. If you ask me, no notes. Agree?
#BrandlySpeaking, I’m a fan (or rather, a coauthor). Product-wise, not quite sure it's my jam…yet. Let's check back next year 😏
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Here's my 2024 LinkedIn Rewind, by Coauthor:
Words are mighty things, I wrote in January. By December, those words had helped reshape Mozilla, guided global brands, and proved that independent voices can carry weight across cultures.
2024 taught me that voice—like identity—transcends boundaries. Whether crafting Mozilla's "Brainy Bestie" framework or helping global brands find their authentic expression, each project reinforced what I've always known: words shape reality.
Some moments that defined the year:
• Led verbal strategy for Mozilla's global rebrand
• Expanded expertise through SEO and UX Writing certifications
• Secured high-profile projects with Jones Knowles Ritchie
• Published creative work exploring cultural identity
• Advanced the Baffour-Awuah Memorial Fund's impact
Three posts that resonated deeply:
"Words are mighty things" - On how language shapes reality across cultures
https://lnkd.in/eRGdp7jz
"Been bursting to roar about this work!" - Announcing Mozilla's transformation
https://lnkd.in/ezazkwsE
"The most insightful takes..." - On finding nuance in brand strategy
https://lnkd.in/eGHV7QwH
#BrandlySpeaking, 2025 is about scaling impact while staying true to voice—helping more brands find theirs while continuing to sharpen mine. Because the stories we tell shape the world we build.
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Hi there, Nana here 👋 I write about branding, words, and work/life. Learn more @ www.whatnanawrote.com // If this post resonated, I'd love to hear why :)
#branding #strategy #writing #BrandlySpeaking #LinkedInRewind #2024wrapped